Benefits of using CBA

We believe that clients benefit from using our team in two ways - functionally and emotionally.


Functional Benefits

This is about designing and executing research surveys – using the most appropriate techniques. Based on many years of experience., we know what will work, and what won’t !

Its about ... being realistic, good planning and quality.


Emotional Benefits

Again, it comes back to the way we work. Our approach is inclusive – we want to become part of the client’s team. Close enough to develop an understanding of the client, just far enough away to remain objective.

Its about …involvement, confidence and trust.

© 2007 CBA Marketing Research Ltd.          Terms and Conditions

Interview Techniques
We Employ

Street Interviews
On-site Interviews
In-home Interviews
Hall-Tests
Group Discussions
Telephone Interviews
Postal Surveys

Executive Interviews
Staff Interviews / Groups
On-line / Internet Surveys

Always the most appropriate!